Shipshape
Case Study

Proactive Monitoring · Prevention Over Repair

One Alert. One Call.
$12,000 Saved.

What if your home could tell you what it needs before something breaks? One alert in Alabama turned a hidden threat into a proactive fix, and transformed how a homeowner and contractor think about home care.

$466K
In avoided repairs caught early across the fleet
11,537
Appliances monitored fleet-wide
$12K+
Average water damage insurance claim
$0
Marginal cost per alert

The World Before

American homeowners spend $300 billion per year on reactive maintenance. By the time something breaks, the damage has already multiplied. A slow leak becomes a flooded basement. A clogged condensate line becomes a 2 a.m. emergency call and a $200+ service visit.

Most homeowners have no idea their AC has a condensate pan that can overflow, that their sump pump is losing suction, or that their water heater is silently corroding. The home is talking. Nobody is listening.

This is the story homeowners are living in: safety and stewardship of their family's home, haunted by the invisible threat and the expensive surprise they should have caught.

The Awakening

Shipshape installs wireless sensors on critical home systems. The platform monitors 24/7 with zero marginal cost per alert, catching anomalies hours or days before failure. The first real alert is the threshold moment: the home "speaks" for the first time, and the homeowner's relationship with their house changes forever.

When an issue is detected, the homeowner's local service professional receives the alert automatically. They call the homeowner, schedule the visit, and resolve the problem before it causes damage.

The result: no emergency, no catastrophic repair, no insurance claim. The homeowner transforms from someone who waits for disaster to someone whose home watches out for them. The service professional earns revenue from a proactive visit. The insurer avoids a payout. Everyone wins.

How It Happened: Mike & Arthur

A real story from Alabama. Three beats: the world before, the ordeal, and the return.

Sensors Installed
Mike, a homeowner in Alabama, had Shipshape sensors installed on his HVAC system, water heater, and other critical equipment by Arthur, his local contractor.
Anomaly Detected
Shipshape's monitoring flagged an issue with Mike's HVAC system. The alert fired before any visible symptoms. Mike had no idea anything was wrong.
Arthur Called Mike
Arthur received the Shipshape alert, picked up the phone, and called Mike. He explained the issue and scheduled a visit before the problem could escalate.
Problem Solved, Revenue Earned
Arthur came out, diagnosed the full picture, and Mike ended up purchasing a new HVAC system, a new water heater, and a maintenance plan. Without the alert, Mike would have woken up to a broken AC or worse.
The Return
No emergency service call. No water damage from a failed condensate drain. No $12,000 insurance claim. Mike went from someone who didn't know his home had a problem to someone whose home told him before it became one. Arthur went from a contractor who waits for the phone to ring to one who calls first. Both crossed a threshold they can't uncross.

We catch it. They don't have to pay for the service visit. They don't wake up in the middle of the night when it's hot in their house.

Alexander Linn — Founder, Shipshape

The Triple Win

🏠

Homeowner Saves Money

Hidden issues caught before they become emergencies. No surprise repair bills. No 2 a.m. wake-ups in a hot house. Insurance discounts from verified monitoring.

Avg. $12,000 in damage avoided per water event
🔧

Service Pro Earns Revenue

Proactive alerts generate qualified service opportunities. The homeowner already trusts you because you called them first. Upsell to replacements and maintenance plans.

New revenue with zero marketing spend
🛡

Insurer Reduces Claims

Monitored homes file fewer claims. Water sensors and HVAC monitoring cover the two most common sources of property damage. Proactive care reduces portfolio risk.

$200B+/year spent on home insurance